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Overview

The Master’s degree in Political Communication enables students to scientifically examine the phenomena of the representation, communication and perception of politics in modern societies. It imparts knowledge about the structures in politics, society and the media that determine political communication, and about the interaction between media and politics.

The students also acquire skills in the application of advanced social science methods and train their ability to work in a team through independently carried out research projects.

The interdisciplinary, integrated study program is based on the subjects of communication and media studies, political science and sociology and is supplemented by linguistic and humanities events.

PROGRAMME STRUCTURE

The Political Communication course is divided into 8 modules:

Basic module: Introduction to the scientific examination of political communication and consolidation of the knowledge base by attending a lecture series and a master’s forum (colloquium).

Theory module: dealing with exemplary theories and the ability to abstract and systematically organize complex relationships.

Topic modules: In four topic modules, an interdisciplinary discussion of central problem areas of political communication takes place. Two of these thematic modules (compulsory modules “Structures and Actors of Political Communication” and “Contents and Effects of Political Communication”) must be attended by all students; One has to be chosen from two further subject modules (elective modules “Public and Political Culture” and “International Political Communication”).

Method module: Theoretical communication and practical training of advanced research methods and analytical instruments.

Professional practice module: Insight into professional fields, structures, organizational forms, areas of responsibility and activities of professional political communication work as well as practice for application-oriented projects with the necessary skills Central elements are a professional field course (series of lectures by practitioners) and a practical seminar (projects and exercises under the direction of a lecturer from professional practice).

Research practice module: Practicing independent scientific research as part of a team project (research project developed and carried out by the students in small groups), which is accompanied by a master’s forum (colloquium).

Final module: Completion of studies by writing the master's thesis (accompanied by a master's forum).

Interdisciplinary elective area: rounding off and specifying the qualification profile. In the interdisciplinary elective area, further courses from the courses offered by the Masters in Political Communication, courses from the Studium Universale of the university, language courses, IT courses, summer schools, etc. can be freely selected.

In addition to the team project and the master's thesis, a total of 6 final exams must be taken during the course.

ENTRY REQUIREMENTS

  • A professionally relevant course of study completed at least with a bachelor's degree in which credit points were acquired in the following areas and to the following extent:

          (Social Sciences) Communication and Media Studies and Political Science:

            ♦ at least 30 CP in each of the two subjects

            ♦ At least 75 CP in both subjects combined

            ♦ The credits must be based on current theories and concepts of both subjects
                relating

           Methods of empirical social research:

            ♦ at least 10 CP

            ♦ The credit points must include survey and analysis methods

  • In addition, a major qualification thesis (bachelor thesis, project work, term paper) on a topic from the field of scientific analysis of political communication must be proven.
  • Degree with a minimum grade of 2.3

CAREER PROSPECTS

The MA Political Communication prepares students for the following professional fields:

  • Political public relations, media advice and strategic planning in companies, administrations, corporations, international organizations, churches, parties, trade unions, foundations, associations as well as in cultural and political initiatives and institutions
  • Public affairs
  • journalism
  • Market and opinion research
  • Science and research in private and public institutions

Those who complete their studies with a good or very good overall grade can follow up with a doctorate. The MA Political Communication opens up the possibility of opting for a doctorate in communication and media studies or in political science, depending on the focus.

 

 


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