At the center of the master’s course are all forms and processes of media-mediated public communication with their social, political, cultural and economic functions and dysfunctions. In addition to the theoretical fundamentals in research-oriented forms of teaching, the master’s course provides in-depth application, reflection and development skills in the field of communication and media research methods.

In addition to this subject-specific knowledge, the master’s program aims to provide students with methodological and analytical skills in communication studies. On this basis, they independently research current phenomena and problems of public, social communication (journalism) in a changing media society. This includes, among other things, in-depth knowledge of the historical development as well as the social and cultural foundations of public communication, its structural properties and elements, its normative bases and regulatory mechanisms as well as the fields of journalism, public relations, advertising, communication research, communication management, journalism and media entertainment




The Master’s degree in Media and Communication Studies comprises a compulsory area with six modules and two elective areas, consisting of a technical and a practical area. One module must be taken in each of the two elective areas, with a module from the Media and Political Communication master’s course also being accessible in the technical area.

The structure and course of the course are regulated by the course and examination regulations. It contains detailed descriptions of the content and qualification goals of each individual module and an exemplary course plan. It also defines the type and requirements of the examination performance of the modules and the master’s examination. In the regulations, the credit points (CP) for each module or event as well as the workload in hours for the entire course are specified.

The master's thesis should show that the students are able to independently work on a question from the field of journalism and communication studies at an advanced scientific level and to present the results appropriately and to classify them scientifically. After successfully completing the study program, the university degree Master of Arts (MA) is awarded.

Modules of the course


Media use and media effect


Methods of empirical communication and media research A


Journalism - Entertainment - Public


Media organization, media systems and media history


Organizational communication, public relations and advertising


Communication science research

Elective area (subject area)

Elective module

Current challenges in communication science

Elective module

International and international comparative communication
(module of the MA in Media and Political Communication)

Elective area (practical work area)

Elective module


Elective module

Project-oriented teaching of scientific problem analysis

Elective module

Module / s of the competence area foreign languages ??(module of the study area general vocational preparation in BA courses) 


To be admitted to the master’s degree, applicants must demonstrate the following requirements:

  • Bachelor's degree or other equivalent university degree with at least 60 CP in the subject of journalism, communication and media studies or journalism, of which at least 10 CP are in social science research methods.
  • Proof of language proficiency in English (level B2 GER) for applicants whose mother tongue is not English and who did not obtain their university degree at an educational establishment where English is the language of instruction.



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